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- Taylor, M., & Doerfel, M. L. (2005). Another dimension to explicating relationships: Measuring interorganizational linkages. Public Relations Review, 31(1), 121-129.
- Tongco, M. D. C. (2007). Purposive sampling as a tool for informant selection. Ethnobotany Research and applications, 5, 147-158.
- Willis, P. (2012). Engaging communities: Ostrom's economic commons, social capital and public relations. Public Relations Review, 38(1), 116-122.
- Britten, N. (1995). Qualitative research: qualitative interviews in medical research. Bmj, 311(6999), 251- 253.
- Davis, A. (2000). Public relations, news production and changing patterns of source access in the British national media. Media, Culture & Society, 22(1), 39-59.
- Gregory, A. (2011). The state of the public relations profession in the UK. Corporate communications: an international journal.
- Hiebert, R. E. (2005). Commentary: new technologies, public relations, and democracy. Public Relations Review, 31(1), 1-9.
- Karlberg, M. (1996). Remembering the public in public relations research: From theoretical to operational symmetry. Journal of Public Relations Research, 8(4), 263-278.
- Khan, A. (2001). The art of public relations in Pakistan: A critical overview of the theoretical and practical conditions, Doctoral thesis, Islamia University Bahawalpur, Punjab, Pakistan. HEC dissertation data base.
- Kruckeberg, D. (1995). The challenge for public relations in the era of globalization. Public Relations Quarterly, 40(4), 36.
- Lattimore, D., & Lattimore, D. (2004). Public relations: The profession and the practice. New York, NY: McGraw-Hill.
- Lee, S. (2006). An analysis of other countries' international public relations in the US. Public Relations Review, 32(2), 97-103.
- Marken, G. A. (2007). Social media... The hunted can become the hunter. Public Relations Quarterly, 52(4), 9-12.
- Masood, A. (2017). Public Relations in Pakistan: Potential and Prospectus. Ahsen Publishing House, Islamabad.
- Mukhtar, M. (2019). A comparative analysis of public relations models and roles adaptation patterns among practitioners in public and private sector: A case of Pakistan (Doctoral dissertation, University of the Punjab, Lahore)
- Raupp, J. (2004). The public sphere as central concept of public relations. Public relations and communication management in Europe: A nation-by-nation introduction to public relations theory and practice, 309-316.
- Sommerfeldt, E. J. (2013). The civility of social capital: Public relations in the public sphere, civil society, and democracy. Public Relations Review, 39(4), 280-289.
- Sriramesh, K. (2003), Public Relations in Asia, Lawrence Erebaum Associates, Mahwah, NJ. Sriramesh, K. and Vercic, D. (2003), The Global Public Relations Handbook, Lawrence Erlbaum Associates, Mahwah, NJ.
- Taylor, M., & Botan, C. H. (2006). Global public relations: Application of a cocreational approach.
- Taylor, M., & Doerfel, M. L. (2005). Another dimension to explicating relationships: Measuring interorganizational linkages. Public Relations Review, 31(1), 121-129.
- Tongco, M. D. C. (2007). Purposive sampling as a tool for informant selection. Ethnobotany Research and applications, 5, 147-158.
- Willis, P. (2012). Engaging communities: Ostrom's economic commons, social capital and public relations. Public Relations Review, 38(1), 116-122.
Cite this article
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APA : Mukhtar, M., Umber, S., & Shah, M. H. (2020). The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions. Global Political Review, V(I), 55-61 . https://doi.org/10.31703/gpr.2020(V-I).07
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CHICAGO : Mukhtar, Mudassir, Salma Umber, and Mudassar Hussain Shah. 2020. "The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions." Global Political Review, V (I): 55-61 doi: 10.31703/gpr.2020(V-I).07
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HARVARD : MUKHTAR, M., UMBER, S. & SHAH, M. H. 2020. The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions. Global Political Review, V, 55-61 .
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MHRA : Mukhtar, Mudassir, Salma Umber, and Mudassar Hussain Shah. 2020. "The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions." Global Political Review, V: 55-61
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MLA : Mukhtar, Mudassir, Salma Umber, and Mudassar Hussain Shah. "The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions." Global Political Review, V.I (2020): 55-61 Print.
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OXFORD : Mukhtar, Mudassir, Umber, Salma, and Shah, Mudassar Hussain (2020), "The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions", Global Political Review, V (I), 55-61
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TURABIAN : Mukhtar, Mudassir, Salma Umber, and Mudassar Hussain Shah. "The Conditions and Challenges of the PR Industry in Pakistan in the 21st Century: Practitioners' Perspective and Perceptions." Global Political Review V, no. I (2020): 55-61 . https://doi.org/10.31703/gpr.2020(V-I).07