Abstract
The dawn of the 21st Century brings with itself a greater
power, "The Media". Media is growing all around and has a
major impact on all the spectra of life. The present study is about the impact
of media growth on the social and political development of Pakistan during
the period 1999 to 2009. This research study is based on the objectives to
know about what impact and up to what extent has the media growth put
on the different factors of Social and Political Development in Pakistan during
the study period. The questionnaire was developed after a thorough review of
the literature. It was validated by three concerned field experts, and pilot
testing of the research instrument was conducted. One hundred and fifty
university faculty and students were selected as a sample from different
districts of Khyber Pakhtunkhwa among the respective groups. The findings of
Chi-Square analysis suggest that respondents view the impact of media
growth on all the indicators of social and political development in Pakistan. It
is recommended that media needs to play a more positive role in the
development of thinking of people and politics, which can uplift society as a
whole.
Authors
1-Muhammad Altaf Khan : PhD Scholar, Department of Political Science, Qurtuba University Peshawar, KP, Pakistan.2-Taj Moharram Khan : Professor/Chairman, Department of Political Science, University of Peshawar, KP, Pakistan.3-Muhammad Nisar : PhD Scholar, Institute of Business & Management Sciences FMCS, The University of Agriculture Peshawar, KP, Pakistan.
Keywords
Media Growth, Socio-Political Development, Pakistan, Kyber Pakhtunkhwa
DOI Number
10.31703/gpr.2021(VI-I).18
Page Nos
192-200
Volume & Issue
VI - I
